Draft for attorney review. This policy reflects current site behavior but has not yet been redlined by counsel. It will be replaced before public launch and before any analytics or cookie-based tracking is activated.

Privacy Policy

Last updated: 2026-05-06

This policy explains what information Leal's Tamale Factory ("we," "us," "our") collects through lealtamales.com, how we use it, and how we protect it. The site is operated from Lubbock, Texas.

1. Information We Collect

1.1 Information you give us directly

When you submit a form on lealtamales.com, we collect the information you provide in that form. Specifically:

• Contact form: name, phone number, message text, optional email.
• Wholesale inquiry form: restaurant name, contact name, phone, optional email, expected weekly volume, varieties of interest, requested first-order date, and any additional notes.
• Catering inquiry form: name, phone, optional email, number of dozen, pickup date, varieties wanted, occasion, and any additional notes.
• Shipping waitlist form: email address and zip code.

We do not collect payment information through this website at this time. Wholesale and catering payments are arranged separately by phone or in person.

1.2 Information collected automatically

This site does not currently run analytics or advertising trackers. When analytics are activated, we will update this policy to describe what is collected and how to opt out, and we will display a cookie consent notice on first visit.

1.3 Information from third parties

We do not buy, rent, or otherwise receive information about you from third-party data providers.

2. How We Use Your Information

We use the information you submit to:

• Respond to your inquiry by phone, text message, or email.
• Confirm and prepare the orders you request, including catering and wholesale orders.
• Add you to the shipping waitlist if you opt in, and notify you when shipping launches.
• Maintain internal order records for accounting and operations purposes.

We do not use your information to send marketing material unrelated to your inquiry, and we do not sell your information.

3. Who We Share Your Information With

We share information only with the service providers we use to operate the website and respond to inquiries. These include:

• Our SMS provider (used to text you back about your inquiry).
• Our email provider (used to confirm and follow up on orders).
• Our hosting provider (used to serve the website itself).
• Our internal records system (used to track orders for fulfillment).

Each of these providers is bound by their own privacy obligations and uses your information only to perform the service we ask them to perform. We do not sell, rent, or share your information with marketers, advertisers, or other unrelated third parties.

4. How Long We Keep Your Information

We keep order-related information for as long as needed to fulfill the order and for the period required by Texas tax and accounting rules. Inquiry messages are kept for up to two years to allow for follow-up. You can ask us to delete your records at any time using the contact information below.

5. Your Choices and Rights

You can:

• Ask us what information we have about you.
• Ask us to correct information that is wrong.
• Ask us to delete information we no longer need to keep.
• Opt out of follow-up texts or emails at any time by replying STOP to a text or by telling us by phone.

If you are a Texas resident, you may also have rights under the Texas Data Privacy and Security Act (TDPSA). To exercise any of these rights, contact us using the information below.

6. Children's Privacy

This website is not directed to children under 13, and we do not knowingly collect information from anyone under 13. If you believe a child has submitted information to us, please contact us and we will delete it.

7. Security

We use reasonable safeguards to protect the information you submit, including HTTPS encryption in transit and access controls on the systems where order data is stored. No system is completely secure, but we work to limit the risk and respond quickly if anything goes wrong.

8. Changes to This Policy

If we change this policy, we will update the "Last updated" date at the top of this page. Material changes will be highlighted on the home page for at least thirty days.

9. Contact

Questions about this policy, or about information we have on file for you, can be directed to:

Leal's Tamale Factory
6205 19th Street
Lubbock, TX 79407
Phone: (806) 780-LEAL
Email: info@lealtamales.com